brief bio

I am an experienced marketer with a demonstrated history of success working in the consumer packaged goods, retail, and fashion for B2C (including DTC) and B2B markets. I have experience at both enterprise level companies and early-stage start-ups. I'm always striving to learn new skills and perspectives. 

I admire mission-driven companies and hope to make an impact myself. I'm comfortable with ambiguity, setting a strategy and executing with excellence. I enjoy fast-paced environments and not afraid to wear multiple hats. I am self-motivated and take pride in my work - big and small tasks alike. My goal is to continue to drive forward in all aspects of my life. 

I believe that great work can be done with drive, but the best work can only be done with heart.

Skills 

  • Brand management

  • eCommerce

  • Omnichannel

  • Product growth marketing

  • Project management

  • Website, SEO

  • Product packaging

  • Analytics and attribution

  • Affiliate / influencer programs

  • Agency management

  • Retail syndication

  • Retail media network

  • Media planning / execution / optimization

  • Content strategy and creation

  • Performance marketing

  • Product innovation

  • Sales enablement

  • Process improvement

  • Digital marketing

  • Email strategy

  • Forecasting

  • Social media

  • Growth experimentation

You might be thinking… whoa that’s a lot. Reality is, I’ve taken a lot of roles and projects that touch many different skills. I love learning new things and taking new challenges within marketing. With that said, I never lie about my abilities and will be the first to admit if I need extra training to complete something properly. My work ethic is strong and my motivation to succeed is real.